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we can do hard things

Bourbon Burn & Entrepreneurship

Bourbon Burn and Entrepreneurship

What does a cycling trip through bourbon country have to do with entrepreneurship?

It turns out, everything!

In this week’s episode of the Serendipitous Rebel Podcast, Krystal interviews Wendy on her big takeaways from her most recent adventure in bourbon country.

We created this podcast for the adventure loving, purpose driven, action minded, purpose driven entrepreneurs. And what is more adventure loving and purpose driven than a cycling from distillery to distillery and having a lot of fun on the way. Wendy spent a long weekend enjoying the Bourbon Country Burn in Lexington, Kentucky. It was 3 days of cycling between distilleries along with 1,100 bikers. In the end she rode 100 miles and toured 7 distilleries while clamping along the way.

Why the Bourbon Burn?

This had always been a bucket list adventure for Wendy. She always wanted to partake in a Backroads Cycling Trip. Her husband wasn’t a huge fan of the idea of group travel, but did find this as something fun that they could do together that would marry her desire for a cycling trip and his love of bourbon.

What was her big epiphany along the way?

Doing any kind of an endurance challenge is a precursor for running an online business.

Both require you to step out of your comfort zone. It’s a huge risk that can be very freeing, but there are a lot of amazing experiences along the way.

You’ve gotta do you!

In this life people are always judging you. There are people out there that will make snide comments about they way you do things. There are people who feel very strongly about processes. You will have to resist the urge to justify everything you do.

We of them spend so much time looking at what other people do or say that we lose focus on what we need to do. That’s how we end up in situations that we are resentful of or unhappy.

Set up your business so that you can take the opportunities to have adventures when you can!

There are a ton of people who look at us and wish they could do what we do. Many people choose to work from home so that they can have the laptop lifestyle and travel more. Yet, many don’t set up their business so that it will lend itself to that kind of a lifestyle. It is possible to intentionally set up

October 17, 2022 by Wendy + Krystal

Entrepreneur Life, Podcast

Ep 10 Serendipitous Rebel Podcast: Parallels of Running a Marathon and Entrepreneurship

In part 2 to last week’s episode, Wendy and Krystal dive in to the similarities and parallels of training for a marathon and of starting a business.

If you’ve done either, this episode will resonate with you.

If you missed Part 1: We signed up for a half marathon, you’ll want to go back and listen to that first!

1. You have to have a goal

And the goal has to have the commitment to push through hard things and do it over a long period of time to achieve it. You don’t just wake up to run a marathon or wake up to a million dollar business. You have to move beyond the ideation stage and into the implementation stage if you want to achieve the end goal.

2. Each will have obstacles that you have to work around

You have to schedule in your events and training. You have to plan. If you want to be successful it really takes planning. Same in business. You can just launch something, but if you launch with a plan you’ll see much more success. Having systems in place will make you more successful

3. The prep is more fun than the actual execution

It’s a ton of fun to buy new running shoes and to buy the tutu we are going to wear. Likewise, it’s fun to shop for a new computer and new pens for my office. None of that will result in any kinds of success. You need to do the thing. Even if you aren’t perfectly polished and put together doing it.

4. You need a support system

Both personal and professional – you need a support system in place. We are tremendously lucky that we have each other. But you need to have other business colleagues that you can bounce things off of – a professional network you can collaborate with. You need your cheer squad from your friends and family. Finally, you need people to be accountable to.

5. You need to have a purpose.

And it can’t be rooted in a vanity metric. If you are training for a marathon to lose weight, chances are you will fail. If you are doing it to achieve a goal and become a healthier version of you so that you can be there for your children – that’s a different kind of motivation. If you are going into online business for the sole purpose to make a lot of money, chances are you will fail. But if you go in so that you can make more money to provide more security for your family, or pay for college, suddenly the motivation is very different.

6. Everyone is an expert (even though they have never done it before)

Pay no attention to the commentary of those that are not in the arena, whether it’s running your business or running a marathon. There is more than one way to skin a cat, and there is certainly more than one way to run your business or train for a marathon. And not everyone’s advice will be relevant. Be sure to only take into account the opinions and advice from people who are where you want to be.

In the end, it’s not the intense things you do every day that will help you cross the finish line. It’s the small consistent things that you do between now and then that make a difference in the long run.

Can you think of anymore similarities in running an endurance race and running a business? Join us in Rebel On The Go Facebook Group and let us know!

July 18, 2022 by Wendy + Krystal

Entrepreneur Life, Podcast

Ep. 8 Serendipitous Rebel Podcast – We Signed Up For A Half Marathon!

Yep – you read that right! We signed up for a half marathon!

Why? And what does it have to do with entrepreneurship? Everything!

Are we crazy? Maybe – but no more so than any other entrepreneur!

In this episode we talk about the importance of setting a lofty, hard goal and the incremental steps we are taking to get there.

Signing up to run a marathon is a lot like signing up to be an entrepreneur! You need motivation to get to where you want to go!

We signed up to run the Half-Marathon Race at Disney World in January 2023.

Running an endurance race was high on each of our bucket lists. So why the heck to people do this in the first place?

Each of us have a different answer.

For Krystal, running this felt like a crazy thing to take on. Upon signing up she couldn’t even run a full mile straight (and training in the Texas heat is kicking her a$$).

So why, indeed…

Krystal’s family motto for years has been “We can do hard things.” And for her she wanted to do something hard and challenging and that was a self-inflicted challenge. These last few years there have been a lot of hard things both personally and professionally that she has had to endure:

The dissolution of a partnership
Ups and downs with a special needs child
Still enduring a never ending pandemic

For this she just needed something that was her choice, a challenge that pushed her that she had control over. So she went for it and just asked:

What is the worst that could happen?

There are very few negative consequences to this. We get to cross something off our list, enjoy a fun weekend with friends at Disney World, push ourselves beyond our comfort zone, and accomplish something really difficult.

For Wendy it was a little different. She rows half marathons on a regular basis, so besides peer pressure, she had other motivating factors.

She wanted to push her body, but also can ignore the attraction that running around Disney in a cute pink tutu really has.

But at the end of the day, Wendy is in love with the process. The motivation of training for an endurance event. She finds it exhilarating and fun.

Being a goal driven entrepreneur, having milestones and something to strive towards is incredibly motivating.

When it comes to training there are a lot of parallels to setting goals to run a marathon and being one entrepreneur:

You have to honor the season of life that you are in.

Our training schedules are very different. Wendy works out early in the morning, and Krystal opts for late at night. The big difference? Krystal has small children and Wendy’s kids are older. The age of your kids and the season you find yourself in really effects how you show up in entrepreneurship, and in training.

You have to schedule your priorities.

For both of us, if it isn’t in the calendar, it simply does not get done. You have to set the calendar and set up your priorities for work or training ahead of time. Otherwise it simply will not get done.

You need to incorporate hard things and self care into your routine.

Whether it’s an endurance race or entrepreneurship, you need to set goals that push you beyond what you think your limits are. You need to work incrementally to get there, and you need to build in self care and rest along the way. And we cannot stress enough the importance of incorporating physical activity into your self care routine.

Mindset Matters.

You have to set goals. You have to train to meet the goals. You have to do it if the weather doesn’t cooperate. Or even on days you don’t feel like it. That’s where you build resilience. That’s where you get the grit to keep going. Even when it sucks.

What you do today, matters significantly tomorrow.

Neither of us can wake up today and run a marathon. We have to do small things each day between now and race day to prepare. The same goes for your business. The small things you do today, pays off in dividends down the road, if you are intentional and strategic enough.

Have you set any lofty goals? Share them with us in our Facebook Group – Rebel On The Go!

July 11, 2022 by Wendy + Krystal