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starting a business

Purposeful Podcasting: How Podcasting Can Help Your Business

We are officially kicking off our Purposeful Podcasting Bootcamp, and to introduce this new program, we are breaking down the three steps we think you need to be a successful entrepreneur: Purpose, Profit, and Podcasting!

In this episode we dig into how a podcast can be leveraged in your business to help you dig into your purpose AND turn a profit.

If you are interested in starting your podcast, grab our free guide at https://purposefulpodcasting.com/guide

If you are interested in launching your podcast in 2023 you don’t want to miss our Purposeful Podcasting Bootcamp. You can learn more at https://purposefulpodcasting.com/info

January 13, 2023 by Wendy + Krystal

Business, Podcast, Purposeful Podcasting

Purposeful Podcasting: Why Profit Matters

In this episodes we dig into profit – why it matters in your business, what it actually means, and why you shouldn’t keep your head in the sand any more when it comes to profit.

If you are interested in starting your podcast, grab our free guide at https://purposefulpodcasting.com/guide

If you are interested in launching your podcast in 2023 you don’t want to miss our Purposeful Podcasting Bootcamp. You can learn more at https://purposefulpodcasting.com/info

January 13, 2023 by Wendy + Krystal

Business, Entrepreneur Life, Podcast, Purposeful Podcasting

Purposeful Podcasting: Drilling Into Your Purpose

Welcome to Part 1 of this Bonus Mini-Series with the Serendipitous Rebels.

In this episode we dig into Purpose. Why it matters, why it should matter to YOU, and how you can start to think of purpose in your business.

If you are interested in starting your podcast, grab our free guide at https://purposefulpodcasting.com/guide

If you are interested in launching your podcast in 2023 you don’t want to miss our Purposeful Podcasting Bootcamp. You can learn more at https://purposefulpodcasting.com/info

January 13, 2023 by Wendy + Krystal

Entrepreneur Life, Podcast, Purposeful Pivoting

Ep 11 Serendipitous Rebel Podcast: Purposeful Pivoting

Purposeful Pivoting

P-I-V-O-T … The entrepreneur’s 5-letter swear word.

But does it have to be?

We all know the word pivot ultimately means to change, so why does it bring up so much shame for us who are in this entrepreneurial space, when we tell others we’re pivoting?

One of the core foundations of Serendipitous Rebel is Purposeful Pivoting – but what does that even mean?

Let’s start with our definition of Purposeful Pivoting:

Connecting with what matters and taking committed action in order to make a bigger impact in the world.

So what does that mean?

Let’s start with “Connecting with what matters”

What is your purpose? What gets you out of bed in the morning? It is the most important part of a businesses foundations, and often the most overlooked. Defining this is the first step to success. With defined purpose you can work harder, you can work longer – you have the grit and resilience needed to push through the tough times.

Next, “taking committed action”

It’s not enough to just want the thing. You have to take actionable steps in order to get there. You have goals you want to achieve. Then you initiate systems to get there. We love the phrase committed action because it’s being very intentional with what you do and how you do it.

Finally, “make a bigger impact in the world.”

It’s not that we want a $4 million company. It’s that we want to make enough of an impact with enough people to create ripple effects in the world. And we want to work with entrepreneurs that want to make a difference in the world.

At Serendipitous Rebel we’ve had multiple pivots in a short period of time. When we found ourselves disconnected from the businesses we’d created, we had to really dig in and ask ourselves hard questions. Now we help entrepreneurs ask the same hard questions so that they, too, can become a profitable business.

Change can be reallly difficult. Believe me, WE KNOW! But sometimes that change is necessary if you want to achieve the results you’re looking for.

Grab your free guide now to see if the universe is giving you signs that it’s time to pivot!

July 25, 2022 by Wendy + Krystal

Podcast

Ep. 6 Serendipitous Rebel Podcast – Is Now A Good Time To Be An Entrepreneur?

Is now a good time to be an entrepreneur?

This episode was inspired by an article that Wendy shared with Krystal on Apple News: The easiest businesses to start right now as a solopreneur

It sparked a lively Voxer conversation between these two partners – is now a good time to be an entrepreneur?

Despite the upcoming promises of recessions, we still believe the answer is YES. Listen to today’s episode to hear why.

But quickly – let’s start with the word “easy.”

Is anything really “Easy”? Not really. We are always really leary when someone says easy.

There is a lower barrier to entry for entrepreneurship these days. And we think that there are a lot of fabulous opportunities as an entrepreneur at any given time. But there area few things to consider.

It takes time to ramp up as an entrepreneur.

Overnight successes are few and far between. You need to know your runway, and you need to have things in place like start-up capital, etc to get started. Setting realistic expectations and setting realistic goals are imperative to have in place before you get started.

Ask what your gaps are.

You may have a brilliant offer, but you may need some help managing the back end of your business whether it’s social media management, or bookkeeping, marketing strategy, etc. There are a lot of things you may not even know that you don’t know. Hire your gaps. But you’ll need to have the capital to invest in education or people to help fill those gaps.

Know where you want to go.

It’s not enough to just open a business and hope for the best. How much money do you want to make? What are your operating expenses? Do you have money leftover to sustain the life that you want?

We are loving the shift in online business that is taking place in the online industry right now. It is such an exciting time to dive in, but “Easy?” Nothing worth it is ever really easy.

July 11, 2022 by Wendy + Krystal